Nexaro expands its retailer network with Germany and Europe

Nexaro erweitert sein nationales und europäisches Händlernetzwerk

Wuppertal, March 2024 – Nexaro GmbH is strengthening its dealer network within Germany with hyPool retailers Uwe Onken GmbH and Mato GmbH as new distribution partners. At the same time, the company's expansion strategy onto the European sales network makes further progress through new trade partnerships. The Wuppertal-based technology start-up recently concluded its first partnerships to launch sales in the Nordic region. These include Danish distributor AA Innovation, Finnish specialized wholesaler OrboTech and the Swedish company Competenspartner. In the Netherlands, the specialized wholesaler Groveko and Exclusiva, a full-service provider of cleaning materials and machines, are among Nexaro's new trade partners. Through these partnerships, Nexaro is expanding the sales market with its innovative cobotic approach, consisting of the Nexaro NR 1500 and the Nexaro HUB software solution, in both Germany and Europe.

"We are pleased to have strong strategic partners on our side in both the Netherlands and Scandinavia, thus allowing us to revolutionize the European professional cleaning market together," explains Diego Camacho, International Sales Manager at Nexaro. "Working with leading international partners in the cleaning sector opens up excellent opportunities to further our expansion efforts on the European market and to provide even better support to our customer base through local, customer-oriented service."

Steffen Mateja, Head of Sales at Nexaro, adds: "At the same time, the German market is and remains a central factor for us, which is why we were able to gain two new key partners for our products: Uwe Onken GmbH and Mato GmbH. This partnership will enable us to more specifically target other regions of Germany in the future and to offer our local customers even better, needs-based service."

The Nexaro Cobotic approach

Nexaro's cobotic approach represents a true symbiosis of human labor and state-of-the-art, autonomous robot technology. It is based on the Nexaro HUB control software and the Nexaro NR 1500 – the first autonomous robot vacuum cleaner on the market designed for commercial cleaning. Thanks to its compact dimensions of around 34 x 34 cm and the innovative D-shape, it ensures extremely precise cleaning down to every nook and cranny, can be seamlessly integrated into the work environment and offers maximum flexibility, regardless of whether it is used individually or as a fleet.

When used as an entire system, it significantly increases the efficiency and quality of cleaning processes while at the same time reducing costs. For cleaning staff, the use of the Nexaro NR 1500 means a significant improvement in their daily work routine, as strenuous dry floor cleaning and work at off-peak times, especially at night, are no longer necessary. This will also upgrade the professional profile of a cleaning specialist.

It is controlled via the specially developed, cloud-based Nexaro HUB, whose server is located in Germany.

About Nexaro

Nexaro is a start-up from Wuppertal, Germany, and part of the Vorwerk Group, which has been synonymous with the highest quality since 1883 – and is today a globally active group with a turnover of €3.2 billion and 9,394 employees across over 60 countries (as of: Annual Report 2022). As an independent company within the Vorwerk Group, Nexaro benefits, on the one hand, from the mutual transfer of knowledge and technology and, on the other hand, has the necessary freedom to develop its business model and become a driving force in the cleaning industry with the innovative Nexaro cobotic approach. Intensive research and development work as well as collaborations with leading companies in the industry have enabled the autonomous robot vacuum cleaner Nexaro NR 1500 and the associated software solution, Nexaro HUB, to be developed. In addition to focusing on the highest quality, other priorities for Nexaro are the topics of data security and sustainability.